ABC, 8.8.2024
Ads for products promising to address the symptoms of menopause and perimenopause are flooding social media, creating a “shameful marketing war zone” in which many claims are left unsubstantiated, a Senate inquiry has heard.
Ads for products promising to address the symptoms of menopause and perimenopause are flooding social media, creating a “shameful marketing war zone” in which many claims are left unsubstantiated, a Senate inquiry has heard.
Herbal supplement tablets and patches, teas, powdered drink supplements, cooling mists, and herbal enemas that purport to support hormonal balance are amongst the dozens of products that are marketed to women.
As advertising becomes more pervasive in the digital space because of the use of data-tracking, technology platforms are able to tailor ads to individuals.
Senators and experts discussed the topic this week at an Adelaide hearing of the Senate inquiry into issues related to menopause and perimenopause.
- Read more of ABC article here
- Senate Inquiry into the Issues related to menopause and perimenopause: Terms of Reference
- Senate Inquiry into the Issues related to menopause and perimenopause: Submissions
- Senate Inquiry into the Issues related to menopause and perimenopause: Public Hearings
- Senate Inquiry into the Issues related to menopause and perimenopause: Additional Documents